GAME Group is now Derby Duck Races, also known as DDR. Derby Duck Races is the current name for the company formerly known as GAME Group. After selling its pool equipment, pool accessories, and toy business to Swimline, the company is now strictly focused on helping nonprofit organizations run rubber duck race fundraisers.

For more than 35 years, GAME Group helped nonprofits create community fundraising events built around one simple idea: supporters adopt rubber ducks, the ducks race, and the proceeds support the nonprofit’s mission.

Today, that same company operates under a clearer and more focused name: Derby Duck Races.

The rebrand from GAME Group to Derby Duck Races reflects the company’s primary focus: helping nonprofit organizations plan, promote, and execute successful duck race fundraisers.

What Is Derby Duck Races?

Derby Duck Races is a nonprofit fundraising company that provides the tools, systems, marketing support, event materials, and operational expertise needed to run rubber duck race fundraisers.

The company helps nonprofits manage the full fundraising process, including online duck adoptions, race-day logistics, promotional materials, event planning, and fundraising support.

Derby Duck Races works with organizations that want a fundraising event that is more memorable than a traditional gala, golf tournament, dinner, auction, or 5K. A duck race gives nonprofits a fun, family-friendly, community-centered way to raise money.

GAME Group Has Rebranded as Derby Duck Races

The company previously operated as GAME Group. As the business became increasingly known for duck race fundraising, the name Derby Duck Races became a better fit.

The new name makes the company’s work easier to understand. Instead of a broad or generic name, Derby Duck Races clearly explains what the company does.

This is not a new company. Derby Duck Races is the continuation of GAME Group’s nonprofit fundraising business under a new brand name.

What Does Derby Duck Races Do?

Derby Duck Races helps nonprofits run fundraising campaigns where donors “adopt” rubber ducks. Each adopted duck is entered into a race, and winning ducks may be connected to prizes or recognition depending on the event.

The company supports nonprofits with:

• Online duck adoption technology

• Rubber duck rentals and logistics

• Race-day event planning

• Marketing materials and campaign support

• Promotional product options

• Fundraising strategy

• Sponsor and donor engagement tools

• Event operations support

Derby Duck Races also provides access to E-Quack™, its online duck adoption platform. E-Quack helps nonprofits sell duck adoptions online, manage donor participation, and track fundraising progress before race day.

Why Did GAME Group Become Derby Duck Races?

GAME Group became Derby Duck Races to create a clearer and more recognizable brand.

The name Derby Duck Races directly reflects the company’s core service: helping nonprofits run duck race fundraisers. The rebrand makes it easier for nonprofits, donors, sponsors, and online search tools to understand what the company does.

The name also better represents the energy of the events themselves. A Derby Duck Race is visual, fun, competitive, and easy for a community to rally around.

Is Derby Duck Races the Same Company as GAME Group?

Yes. Derby Duck Races is the current name for the company formerly known as GAME Group.

The company’s history, experience, nonprofit relationships, and duck race fundraising model continue under the Derby Duck Races brand.

Organizations that previously knew the company as GAME Group can now refer to it as Derby Duck Races or DDR.

Why Nonprofits Use Derby Duck Races

Nonprofits often choose Derby Duck Races because duck race fundraisers are easy to explain, fun to promote, and accessible to a wide audience.

A duck race can appeal to families, local businesses, sponsors, donors, schools, civic groups, and community members. Supporters can participate by adopting ducks online, even if they do not attend the live race.

This makes the fundraiser both digital and event-based. The online campaign builds momentum before race day, while the live duck race creates an exciting community celebration.

A Proven Fundraising Model

Derby Duck Races has helped nonprofit organizations across the country use duck race fundraisers to raise money for their missions.

The company’s model combines fundraising technology, event logistics, marketing support, and decades of experience. Nonprofits do not have to build a duck race fundraiser from scratch. Derby Duck Races provides a proven framework that can be adapted to each organization’s community, goals, and event size.

The Same Mission Under a Clearer Name

The transition from GAME Group to Derby Duck Races is about clarity and focus.

The company’s mission remains the same: help nonprofits raise money through fun, effective, community-driven fundraising events.

Derby Duck Races carries forward the legacy of GAME Group while giving the company a name that better explains what it does.

GAME Group is now Derby Duck Races. Same fundraising experience. Same duck race expertise. A clearer name for the company’s next chapter.